Lightweighting is a good starting point as it means less raw material, less energy, less logistics and so forth. Then, the end of life brings into the picture a very important thing: recyclability. And as the plastic waste problem is one of the biggest challenges the globe is facing, the packaging should be made of renewable materials that do not contribute to the plastic waste,” she says.
“As a new player in the packaging material business the biggest challenge is to get the attention of the brands and them to see the full potential of our materials. Wine packaging is only one application. For example, the soft structure of our materials means that they can also be used to pack scratch-sensitive products like TV sets.
Innova Market Insights data shows that collagen continues to establish itself as the top anti-aging essential, with 1 in 2 consumers worldwide interested in collagen as an anti-aging ingredient. Europe leads globally in collagen supplement launches. Collagen Hydrolyzate was the most common ingredient, while collagen type II was the fastest growing for beauty supplements with collagen.
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Innova Market Insights data indicates a +17% average annual growth in Personal Care launches with natural & organic claims. Approximately 58% of these launches took place in Europe. Most of these launches were in the Skin Care and Hair Care categories, with Fragrances showing an increase, indicating new opportunities for innovation.
Innova Market Insights data shows a 13% increase in personal care product launches mentioning marine, sea, or ocean claims & ingredients. More than half of these ocean-derived personal care launches were in Europe. While ocean-derived claims were most common in skin care products, there is also an increase in NPD in hair care.
