Scope Eyecare has launched the Sensitive Eye Daily Renewal Cream to offer consumers a cleaner, safer solution for dry and sensitive eyes. The eye care brand reports that almost 60% of UK women experience weekly eye discomfort, such as dryness, sensitivity, watering, and itchiness. Yet, 75% continue to wear eye makeup and mascara regularly. The cream, added to the existing Optase Life range, was designed to be gentle, with 13 advanced, clean ingredients — including patented ionized water, glycerin, and vitamin E. Additionally, it is fragrance-, preservative-, and phosphate-free to minimize irritation and help reduce itching, dryness, and redness around the eyes.